Snapple Package Design

This Snapple redesign project draws inspiration from minimalist and modernist style illustration, while still keeping the fun and bright qualities of the original packaging. The almost monochromatic colour palettes for each label variation ensures that each bottle is easy to identify while also creating a unique personality for each flavour. An banner motion graphic was also created to introduce the new package designs in a fun and exciting way. 

Overall, this redesign aims to present Snapple as a more vibrant and visually appealing product, enhancing it’s shelf presence and attracting more consumer attention.